Keeping Freelance Clients Happy

Nov 10 2009

When it comes to meeting deadlines, one way to manage your timetable effectively is to divide the large jobs and farm them out to several coders.

Let’s say you’ve been awarded a writing job to write an e-book on childcare with 10 chapters for $2,000 over a 45 day period of time. Bid out each chapter separately among 10 coders and allocate, say, $100 for each chapter over a 25 day period. This way you don’t have to worry about the deadline because you’ve given yourself a 20-day buffer and you stand to earn $1,000 for your efforts.

If you are going to handle a project in this manner you must be able to rewrite the articles you receive in order to make sure the entire book “flows” seamlessly and that the same style and tone of voice is consistent throughout.

Cultivate a strong talent pool – In many cases, this is the most important asset needed when subcontracting work to others. Here are a few additional tips to help you out in this regard:

  • Know how to hire a good coder. There are four things you should look at when hiring a coder – their resume, their samples, their rating, and their client testimonials. The last two are critical because it is easy to prepare a bogus resume and samples, especially on the internet. If you look at those four things and feel you have found the person you are looking for, hire them.

  • Know how to keep them happy. A happy coder always delivers better work than an unhappy one, given the same skill level. You keep your coders happy by dealing in a polite and professional manner, paying them on time and understanding them when they fall or falter (and believe me, they will miss a deadline now and then). Give them respect and they will give you their best.

Nurture your current roster of clients
Here is the main reason why quality counts – it is quality, more than anything else, that will make your customers come running back to you again and again. Always put a premium on quality. First-class work is sometimes hard to find, especially given a limited budget. If you consistently deliver first-class work, you assure yourself and your coders of a prosperous business well into the future.

There is a popular saying in sales which says that “It is eight times easier to get new business from your current clients than it is from cold calls.” In other words, make sure you ask your clients for referrals from people they know or work with who may need the service you provide.

Some coders hesitate when it comes to asking for referrals because they feel it is unprofessional. They feel asking for referrals is like asking for a favor. That is not really the case. If you have faith in your ability to deliver good work you are actually helping your client because of your willingness to provide quality work to their friends or business associates. That will reflect well on them too. It is a two-way street.

Now that we have looked at three on line venues we are ready to look at developing eye catching resumes that will help you land some of those great paying opportunities.

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Work From Home As A Freelancer

Nov 05 2009

When you are considering working from home, there is a set of decisions that must be made. First, you must decide whether or not working at home is right for you. Next, you need to consider what type of work at home job you will be doing. There are many opportunities for freelances out there, both offline and off. Having a successful freelance career starts with evaluating your own skills and requirements in a job and then finding the right match.

Sometimes the best place to start with your freelance career is where your out of the home career ended. Many women find that they can become independent contractors in the field that they previously worked in. You can use your previous work experience as a launching pad for your freelance career. Some of the ways to use your experience to your advantage are: finding a company that hires people in your field to work from home, using your previous experience to become an “expert” writer in your field or starting a business related to your previous field.

However, some people look at their freelance careers as a way to break out of their old job. If you’d like to try something completely different, there are plenty of opportunities for entry-level work as an independent contractor. Many of these jobs deal with telephone or online customer service. When you work as a customer service agent from your home, you just need a reliable Internet connection and a working phone. Companies also hire medical transcriptionists, data entry professionals and virtual personal assistants to telecommute.

If you want to start your own business, the opportunities are very vast. You can start with a direct sales company and sell products from an established brand to friends and neighbors. You’ll make commissions through your sales and also off of recruiting other people to sell the products. There are hundreds of direct sales companies that offer everything from aromatherapy products to candles to cooking supplies.

Another option for starting your own business is offering a service in your community. Day care center operators, florists, professional organizers and hairdressers all have the option of working at home, among many other professions. Of course, starting a business in your community normally means that you’ve had some experience in that field. However, there are some small business ideas that can be started without much experience at all.

Many women turn to the Internet for a source of at home income. The World Wide Web offers a plethora of job opportunities. You can offer your services online as a freelance web designer, writer or virtual assistant. You can also start an online store that sells products that you make yourself or have the rights to resell. Many freelances establish their businesses online by using one of the popular auction sites, like eBay. Still others find a home in internet marketing, by directing web traffic to a website and then recommending certain products and services.

Decide first what type of job you’d like to do and then work from there. If you are truly a people person and need to get out each day, direct sales or a local service business might be right for you. If you are the type of mom who lives online and is comfortable with the Internet, try finding a job or starting your own business on the web. If you like the comfort of having a weekly paycheck, look into telecommuting positions.

Once you’ve decided what category of job you’d like, do some research on what it takes to be successful at that type of business. If you feel like you are drawn to one particular business or company, then sit on your decision for a week and see how it feels. Imagine what your life will be like as you take on the duties of that job. Most importantly, be realistic with yourself about how much time you can devote to your business. Finding the right match isn’t hard when you thoroughly consider your options.

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Let Freelance Clients Find You in The Search Engine by Blogging

Oct 05 2009

Blogging is one of the best ways to start a freelancer business because it is so easy to get going. However, that does not mean that it is easy to make money from your blog. Don’t start a blog and expect to see money rolling in immediately. Blogging is an activity that will take time to build up to a profit level. It’s a good thing to start while you are working on other Freelancer opportunities to let it build to a profitability level. With time and attention, your blog (or blogs) will grow into a business.

When you are blogging for profit, you’ll want to pay close attention to how you present yourself in your blog. There are literally hundreds of thousands of blogs out there, and there may be several hundred blogs that are related to your topic. If your readers can’t understand your blog and have trouble reading it, they’ll just move on to the next one. The following tips can make your blog more user-friendly and help you gain consistent readers.

First, pay close attention to the format of your blog. Readers want to understand how your blog works right from the start. Most blogging platforms have similar formats, with links and tags on the left or right margin, and the most recent post on top. Make sure to use the links wisely. Only put links up for blogs or content that is truly related to your blog’s topic. The point is to give your readers additional information on your topic. Keep the list short and sweet. There is no reason to overwhelm them with links to other sites.

Also, take careful consideration when choosing your blog’s background and font color. Although there are a lot of color choices that blogging programs offer, its best to stick with a light background and dark text. Studies have shown that the human brain can process this type of format better than light text on a dark background. Think about this before you commit to a black background and white text. It might look striking, but readers might not want to stay there for long. Also, use a solid background color instead of trying to use a pattern or design.

Proofread your entries before you post them to your blog. There is nothing that reduces your authority in the eyes of your readers’ more than bad spelling and grammar. The online world is a world of text, so take some time to learn commonly misspelled words and grammatical errors.

Keep your blog fresh and interesting by posting at least once per day. With so much information available on the Internet, your readers may go elsewhere if you aren’t supplying daily content. If you aren’t sure what to write about, try posting a poll, a link to another blog, comment on a news story or post of list of helpful tips. Not every post has to be long and complicated, but you do need to post something everyday.

These tips will help keep your blog readable and interesting to your visitors. The more visitors you get, the more your blog will grow in profitability and importance. Just make sure to present yourself in a professional way and keep your readers coming back for more new content each day. In no time, you’ll have a profitable blog and then you can move on to create two or three.

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Building Your Freelance Portfolio

Sep 05 2009

Upon becoming a freelancer for the first time, it is also important that you create a mass of different items that can show off the kind of work you do.

Making this portfolio may be one of the most important things you can do if you want to succeed as a freelancer, as it will help you move up in the world of freelance work.

Only include projects that you have all of the rights to, as if someone thinks that you may have stolen pieces of your portfolio from others, the word may get out and you risk not being hired for freelance work by anyone – ever.

Furthermore, only add items to your portfolio that make you look good in whatever particular field you are trying to find freelance work in.

Sure, if you are looking for freelance work as a web designer you could include an article you wrote on chemistry, but why would someone looking for a skilled web designer really care about something you wrote for a chemistry website – unless your client was also hiring you to write his web copy.

Finally, your competition from around the globe will be another major barrier in your pursuit to become a self sufficient freelancer.

People from all walks of life and from just about every country in the world will be competing for the same projects as you, so you had better be prepared to offer something that other people simply cannot compete with.

For example, if you are a freelance writer or editor, the best way to compete is to explain to your clients that you are a native English speaker.

Graphic and web designers as well as software programmers should take plenty of extra college courses to show how well they are educated in their craft.

Finally, no matter field you are freelancing in, you should always take some time as an unpaid worker to create some examples for your portfolio that really highlight your strong points.

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Writing Contracts and Clients

Jul 05 2009

It is most important to set your targets. What strengths, weaknesses, opportunities and threats do you need to deal with? It is a waste of time to covet a company that uses internal resources for their writing.

Your plan should include key information about your targets, such as organization overview, key contacts, potential proposal/grant writing opportunities, etc.

There are several ways to meet people that will be helpful to your networking. There are writers’ forums and groups online, as well as industry-related forums and groups. Even if the industry itself doesn’t hire writers, it may recommend you when they meet someone who does.

Joining professional organizations, such as a writers club or organization online can benefit you. Also, don’t overlook offline resources like the Greater Chamber of Commerce in your city or town. Members often recommend others in their group for jobs they are unable to do.

Promote yourself for free through article directories. In order to let people know what types of writing you can write, you need to do some free promotion through using the Top 10 article directories which get tons of traffic from the search engines and lots of visitors looking for writing.

If you make a compelling Author’s Resource Box, you will garner a lot of free traffic to your website where you can further sell prospective clients on your services.

You can introduce yourself to editors and owners of the larger websites. This can give you an in when something comes up.

Direct contact and taking the time to familiarize them with you and your skills, may well be remembered for later recommendations.

You will want to seek out membership sites where they are selling PLR content. PLR content is Private Label Content provided on a monthly basis by membership site owners to buyers.

The buyers can be website owners or ezine publishers looking for specific niche topics and don’t want to spend a lot to have the content produced.

Average PLR articles sell for pennies versus the dollars it would take to write an original article.

It is best to have a site when trying this and remember that it is a numbers game. You need to hit a minimum of 40 to 50 sites before you even think about giving up. If you reach that number, then rework your email, look at your pricing and go at it again.

You can even offer a rewriting service to the people who buy the PLR content, and give them cut rate pricing for rewriting services on the PLR content that the site provides.

As you build your freelance business, you simply need to keep thinking outside of the box.

Look at the services provided and see where you can upgrade or tie in your writing with what’s already working. If a PLR site is very popular, being able to rewrite for webmasters is always a good way to get your foot in the door.

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Basics to Online Freelance Writing

Jun 12 2009

Before beginning, there are two terms you will need to differentiate between when discussing freelance writing online.

As a web writer, you will be asked to produce ―content and ―sales pages. The first is web content – articles, blog posts and most everything you probably already know enough to write about.

These little gems can bring you between $2.00 and $25.00 depending on how well known you are and what your writing ability commands.
The second, sales pages, is a whole horse of another color. It involves a unique brand of web advertising copy. These pages resemble a single sales page and can command anywhere between $1,000 to $25,000.

Two terms you need to know as a Web writer are “content” and “Web sales pages”. In order to build both experience and confidence, you will want to take things slow.

This may make you want to jump right into the sales page arena; however, walk before you run. Sales pages are works of art, and there is a lot that goes into learning how to write them correctly.

Starting out slow with general web content will get you acclimated to the online freelance market while you learn the ins and outs of sales page copywriting.

This is the core to your business. Having satisfied clients is what keeps a business growing. In order to build your client list, you will need to use various avenues including online and offline advertising, word of mouth, press releases and assorted other methods to advertise your fees and services. Client building is a step-by-step process and it requires a dedication to customer service excellence and making the each customer feel special.

The effort you put forth with each client will pay off in repeat sales and give you a group of people who trust your judgment on other items available.

When you set up a pricing structure, you want to take into account a number of things including how many jobs will you be handling personally, if you are going to outsource any jobs and the payments made to your subcontractors, the turnaround time on the web content produced and the amount of research you will need to perform in order to write the article.

Pricing structures must also take into account price versus what the market will bear. If you price your jobs too high, you will not get enough work to sustain your business.

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GPT (Get Paid To…) Programs

Apr 01 2009

“Get paid to” programs (or GPTs as they are often called) are one of the many ways that freelancers can make money from home. If you’ve been looking for a work at home job, you’ve no doubt run across ads that claim that you can make money by reading e-mails, answering surveys and trying free samples. The good news is many freelancers make money doing those exact things. The bad news is that this particular industry is rife with scammers. If you are interested in getting involved with GPT programs, you’ll have to do your homework and take special precautions to protect yourself and your computer.

It should be noted that very few people make full time income from GPT programs. Like mystery shopping, GPT should be used as a supplemental income source at best. For many freelancers, the GPT programs are a fun and easy way to earn some extra money when they need it. People who have experience with the programs recommend that you never rely on GPT to pay your monthly bills. But they can be a perfect solution to earn money for a special occasion or holiday shopping.

Just what are GPT programs? They fall into three basic categories: get paid to read e-mail, get paid to fill out surveys and get paid to try products. Each type has its own pros and cons. Before you start any GPT program, you should take some steps to protect your personal information. You will be required to give your personal information for many of these programs and the less you actually say about yourself the better.

To start you should register a separate e-mail address for your GPT purposes. Many programs can result in a lot of spam mail, so you’ll want to keep your main e-mail address separate. You can also register with NetZero to get a free voicemail inbox and private phone number. This is helpful in keeping your home phone free of telemarketing calls.

Get paid to read e-mail programs will pay you a few cents for receiving e-mail and clicking on links. Normally these e-mails offer special deals on products or encourage you to sign up for programs. Sometimes, depending on the e-mail program, you will get more money or “points” if you try the offer. You are not obligated to try the offers, and will get paid a small amount just for clicking on the link inside of the e-mail. There are many popular paid e-mail companies. Do some research before you sign up for a program to make sure that people are actually getting paid. Try not to sign up for too many programs at once or your GPT e-mail address will be swamped.

Getting paid to fill out surveys works in a similar way. You will sign up for a survey program and then fill out some personal information. You will be matched to surveys that are looking for the opinions of people in your income bracket, of your age or one of several different qualification factors. Depending on the company, you will get paid per survey, or completing surveys will earn you points that can later be redeemed. Just as with get paid to read e-mail programs, do research on survey companies before you sign up. There are hundreds out there but only a handful are worth the time and effort.

Finally there are get paid to try products programs. These programs pay significantly more than the other GPT programs. However, you will be required to pay anywhere from $1 to $10 to try the products. When you use these kinds of programs, you have to be careful to take complete records of what you will be receiving and when you need to cancel service or return the item. Most of the time you will be registered for recurring billing for a monthly service, which can be canceled within the initial 7 to 14 days. You can call the companies and cancel the service, yet still be paid for signing up for the GPT program.

Remember that GPT programs are a great way to supplement income but are not something to be relied on for monthly bills.

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Freelancing Isn’t For Everyone

Mar 24 2009

Working at home is one of the fastest growing trends in careers today. However, many people jump on the freelancer bandwagon without considering all of the drawbacks to working at home. While some people are naturally inclined to work at home, others find the transition more difficult to make. There are many benefits to working at home, but the drawbacks need to be considered before you make the choice.

The first drawback to looking for a work at home career is that your current career may not easily transfer to a work at home situation. If you work in the medical field or are a police officer, being a freelancer might not be an easy transition unless you are willing to change careers entirely. Sales and administrative positions transfer well, as do creative jobs like design and writing. For those in jobs that can’t make the work at home switch, you’ll have to think carefully about what you want to do when start working at home and start investigating that field.

Cost is another important factor in deciding if working at home is right for you. Although many mothers start working at home to save on childcare, there are added costs to being a freelancer. If you need health insurance, it will have to come out of your pocket instead of being paid by your employers. There are also many taxes that you will have to pay. Your record keeping must be excellent in order to keep track of your income and expenses, and to fill out your income tax return at the end of the year.

Working at home with children is not always as easy as it seems. If you have young children that aren’t in school yet, it may be difficult to work when they are awake. This can mean lots of busy nap times and late nights to get your projects done when they are sleeping. Family members can help take care of your children from time to time, but the responsibility of both your children and your job will be firmly in your hands. With older children, it is sometimes easier to work from home. But you will still have to start and maintain a fairly balanced schedule in order to get everything done.

Freelancers have to be very self-motivated and disciplined in order to get their work done on time and correctly. If you are the type of person that is motivated by outside factors (such as a supervisor), then working at home may not be your cup of tea. When you work at home, there is no one there to look over your shoulder and make sure that you are still working. Distractions like the television, Internet and housework can be hindrances to your work at home success.

Isolation is another problem for freelancers. Working at home alone can get frustrating and lonely. Make sure you are comfortable with spending time alone, and that you take steps to combat isolation. If you are especially prone to being depressed, then the isolation that comes with working at home may make you feel withdrawn and sad. Taking steps to combat loneliness is an important part of any freelancer’s success.

After considering these factors, you may decide that working at home is not right for you. However, thousands of people deal with these drawbacks and still have successful work at home careers. These reasons should not stop you from becoming a freelancer if that is really what you want to do. Just make sure you understand the realities of the work at home lifestyle before you commit to it.

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Freelance Writing 101

Feb 05 2009

Freelance writers just don’t realize how much money there is to be made by writing for the Web: many writers use the Web as a research tool, they don’t see the Web as a mass of millions of markets. They don’t realize that Web sites are STARVED for good writers.

Want to get paid REAL money to write? That’s where the motivation and desire comes in.

In order to make more than minimum wage at writing, first you need to find the places that are paying money, hone your skills and buff up your resume and take action.

Many new freelance writers read a ton of stuff and get stuck in Analysis Paralysis.

Just like a writer staring at a blank computer screen, a freelance writer is overwhelmed from the moment they come online.

This e-book gets you past all of that giving you a plan to follow that has most of the facts you’ll need to get started.

All it will require is that you execute the plan. That’s motivation in action; turning dreams and desires into reality.

If you decide to start an in-home freelance business, there are some things you’ll need to consider as you get started. This e-book is designed to take you from writing newcomer to freelance profit mode as quickly and easily as possible.

You will be introduced to the basics of running a home business with things like setting up your home based business, how to find a steady stream of work, building your client list, defining a price structure that generates a profit, while not pricing you out of the market, secrets to winning the bidding war for work and how to avoid freelance writing scams.

When you are building a freelance writing career, you want to have everything to proceed in a way that takes you into a legitimate, fully-employed , work-at-home freelancing business that provides steady income from doing something you love – writing.

There are excellent opportunities online for good freelance writers. However, finding those sources can prove to be frustrating if you don’t have a road map.

You can come to a site and not be sure whether it’s a real freelance opportunity or a scam disguised to take your money and deliver information that’s freely available elsewhere online.

By cutting through the fluff, I have listed some of my best sources for sites where you can get going making money right away.

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Be Your Own Boss

Jan 14 2009

Freelancing allows you to be your own boss. This means you make your own hours.

Wear what you want. Does your current job have a dress code? How does sitting in your pajamas all day sound; what about just spending the day wearing your favorite pair of worn out jeans and that T-shirt from that unforgettable 1980’s rock concert. If you are an independent agent, like a freelancer, then you decide the dress code.

Making your own hours does not mean loafing around all day. It means having the self discipline to set aside a certain amount of hours that you work each day. But, as the boss, you get to decide what those hours are. That way you can pick up the kids from school, have lunch with the spouse, go to the gym during the day when it’s not so crowded, and never have to make that horrible rush-hour commute.

Being a freelancer means that you get to set your own prices for what your time is worth. No more waiting years for a raise that may never come. As you become more proficient and widen your client base you can double and triple your earnings as you see fit.

Have you ever considered living somewhere else but your job and family obligations keep you stuck in the same place. Freelancing gives you the freedom to take your family, if that applies to you, or just yourself and live wherever you want. As long as you have a phone, a computer and a way to receive mail, you can live at the South Pole or Hawaii and still have a lucrative freelancing career. Your home is your office. You can be sitting in a coffee shop and enjoying a scone with a mocha latte at the same time you are making millions of dollars.

When I was a child my father always told me that “nothing in life is free,” and “if it sounds too good to be true then it probably is.” In the case of freelancing the price is minimal. As you will see in future chapters you will need some general items such as a computer, a printer and maybe a fax and scanner. After you have the materials needed to be a freelancer your greatest cost will be your time and effort. How much are you worth? The best part is that you get to decide what your time and effort are worth.

As far as the rule “if it sounds too good to be true it probably is,” here is something to consider. You should not quit your day job immediately and hope to make $10,000 next month. Instead, start slow and work your way to making the money you want. If you are making the equivalent of your full time job and you have too much freelance work to do, then decide to freelance full time and quit your day job. If you work hard this process can happen rather quickly, so don’t be discouraged. The jobs are real. The money is real. The only investment is the amount of time you are willing to invest.

The market for freelancers is growing in leaps and bounds. The future markets are projected to continue to grow at the same rapid rate. This means more fantastic freelance opportunities and greater potential income.

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